An exterior business sign is your storefront’s main focal point, attracting clients and customers through attractive colors, fonts, and graphics. With endless products and style combinations to choose from, it is important to select an external sign that meets your goals, while promoting your business, adequately. At Signs Now, we believe there are important factors to consider when creating your perfect custom exterior sign.
The Importance of Branding
Exterior business signs introduce and reinforce your brand to its target market. By manifesting, you capture the audience’s attention and evoke greater client reach. According to research conducted by business mogul, FedEx, 76% of consumers believe they enter an establishment for the first time in response to the allure of particular exterior signs. It is imperative your storefront represents your brand and is designed to attract customers.
Influence Purchase Behavior
Featuring new product launches, limited-time offers, special discounts, and other promotional offers on exterior business signs has positive effects on sales. With eye-catching graphics indicating novel products or dramatic price changes, your business will cater to frequent shoppers, while capturing new business. For example, our professionals at Signs Now encourage clients to highlight their company’s best-selling products, while reintroducing infrequently purchased items garnering new business through LED exterior signs
Competitive Advantage
Custom exterior signs help your stand out from competitors. By incorporating bright and vivid colors, readable texts, and stunning graphics you increase the legitimacy of your brand and enable the visibility of your storefront. Other distinctive options include illuminating your signs with LED or neon. LED and neon features enable constant visibility of your signage. Familiarity of a product breeds comfort and with the right exterior sign, shoppers will begin recommending your storefront based on their acquaintance with your brand.
Landmark
By utilizing high-quality exterior signs, your company manifests into a professional and fundamental player in its given industry. With modern media and public posts serving as some of the most reliable forms of advertising, maintaining a modern and fresh storefront that is internet-ready will benefit your business tremendously. In addition to attracting diverse clients, a well-made custom sign indicates you are a successful player in your industry.
Choose Signs Now!
Exterior business signs vary in size, shape, and vision, but always serve to increase business and reaffirm your brand identity. Working with Signs Now means you are placing your unique business in the hands of design and fabrication specialists who take pride in selling your brand. We believe in providing quality exterior signs to our customers and satisfying the unique branding needs behind each custom sign. We know your business offers unsurpassed excellence – let us help you spread the word. Contact Signs Now for a quote, today.
